FROM THE BLOG

How to stop delivering nuisance follow-up calls

When it comes to selling, the old mantra ‘No means next one’ is widely used to help keep the faith amongst sales teams.  However, when...

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Beyond the Treadmill - Focus on Relationships not Tasks

There are many fitness professionals within the fitness industry ...

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Pre-sale proves to be an enjoyable learning experience

Nurturing Skills recently joined forces with Leisure-Net Solutions, and we proudly won the tender to provide pre-sales business development to ...

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Please click on the course title for full course details

Course Title Duration Venue Date Investment Savings & Availability Spaces Left
The Fitness Sale 1 day Manchester 06/11/15 £95 per person 15% off when you book 4 places or more FULL
The Fitness Sale 1 day Manchester 11/12/14 £95 per person 15% off when you book 4 places or more FULL
The Fitness Sale 1 day Manchester 05/03/15 £95 per person 15% off when you book 4 places or more FULL
The Fitness Sale 1 day Manchester TBC £95 per person 15% off when you book 4 places or more 20
The Fitness Sale  1 day Manchester TBC £95 per person 15% off when you book 4 places or more 20
 

The Fitness Sale©

Programme Aim

The Fitness Sale methodology is not designed for your staff, it is not the latest trend but a methodology that is aligned with how your customers buy. It is the best sales methodology for today's health and fitness market to improve sales performance, get you the results you desire and create a buying experience for your customers that they truly deserve. Participants will gain a wealth of ideas and knowledge to improve personal sales performance.

Who Will Benefit?

Anyone new to providing and selling health and fitness – memberships, activities or programmes – as well as more experienced people who wish to remain at the cutting edge of selling.

Learning Outcomes

  • The elite sales performer: Skills & success behaviours
  • The Fitness Sale's model and buying processes
  • How and why people buy
  • How to create a good first impression
  • Handling the telephone enquiry
  • Ask relevant questions, listening and creating dialogue
  • Help prospective customers avoid the pitfalls that can occur before and after they buy
  • Lead the sale without being pushy
  • Differentiate on value
  • Craft compelling solutions and avoid museam touring
  • Demonstrate potential return on investment 
  • Present prices effectively & gain the sale with confidence

Venue, Parking & Lunch

Venue - Nurturing Skills, Guardian Print Centre, Longbridge Road, Trafford Park M17 1SN
MAP - click here
Parking - is FREE! Ample spaces are available in a secure car park.
Lunch - is FREE! All the tea & coffee you can drink and a fresh lunch which includes salad, sandwiches, snacks, fruit and cake.

Terms & conditions

  • All bookings will be acknowledged by an invoice and bookings paid in advance of the course date.
  • Cancellations within 10 days of course dates cannot be refunded or credited.
  • Substitutions can be made at any time prior to start of course without penalty.

Book NOW

For more information and to make a booking click here & complete the contact form or alternatively you can speak to Lesley direct on +44 7815 800 939.

The Fitness Sale

Programme Aim

To enable participants to understand the sales process and principles involved in creating positive experiences for potential customers; helping customers to commit to an exercise programme; and building customer relationships in today’s market. Participants will gain a wealth of ideas and knowledge to improve personal sales performance.

Who Will Benefit?

Anyone new to providing and selling solutions for customers – memberships, activities or programmes – as well as more experienced people who wish to refresh their basic skills.

Learning Outcomes

  • The professional salesperson: Skills & success behaviours
  • The customer-focused selling model and buying processes
  • How and why people buy
  • How to create a good first impression
  • Handling the telephone enquiry
  • Asking relevant questions
  • Engaging in solution conversations
  • Reducing objections
  • Touring skills: presenting tailored solutions for the customer
  • Presenting prices effectively & gaining the sale with confidence

Venue, Parking & Lunch

Venue - Nurturing Skills, Guardian Print Centre, Longbridge Road, Trafford Park M17 1SN
MAP - click here
Parking - is FREE! Ample spaces are available in a secure car park.
Lunch - is FREE! All the tea & coffee you can drink and a fresh lunch which includes salad, sandwiches, snacks, fruit and cake.

Terms & conditions

  • All bookings will be acknowledged by an invoice and bookings paid in advance of the course date.
  • Cancellations within 10 days of course dates cannot be refunded or credited.
  • Substitutions can be made at any time prior to start of course without penalty.

Book NOW

For more information and to make a booking click here & complete the contact form or alternatively you can speak to Lesley direct on +44 7815 800 939.

The Fitness Sale

Programme Aim

To enable participants to understand the sales process and principles involved in creating positive experiences for potential customers; helping customers to commit to an exercise programme; and building customer relationships in today’s market. Participants will gain a wealth of ideas and knowledge to improve personal sales performance.

Who Will Benefit?

Anyone new to providing and selling solutions for customers – memberships, activities or programmes – as well as more experienced people who wish to refresh their basic skills.

Learning Outcomes

  • The professional salesperson: Skills & success behaviours
  • The customer-focused selling model and buying processes
  • How and why people buy
  • How to create a good first impression
  • Handling the telephone enquiry
  • Asking relevant questions
  • Engaging in solution conversations
  • Reducing objections
  • Touring skills: presenting tailored solutions for the customer
  • Presenting prices effectively & gaining the sale with confidence

Venue, Parking & Lunch

Venue - Nurturing Skills, Guardian Print Centre, Longbridge Road, Trafford Park M17 1SN
MAP - click here
Parking - is FREE! Ample spaces are available in a secure car park.
Lunch - is FREE! All the tea & coffee you can drink and a fresh lunch which includes salad, sandwiches, snacks, fruit and cake.

Terms & conditions

  • All bookings will be acknowledged by an invoice and bookings paid in advance of the course date.
  • Cancellations within 10 days of course dates cannot be refunded or credited.
  • Substitutions can be made at any time prior to start of course without penalty.

Book NOW

For more information and to make a booking click here & complete the contact form or alternatively you can speak to Lesley direct on +44 7815 800 939.

The Fitness Sale

Programme Aim

To enable participants to understand the sales process and principles involved in creating positive experiences for potential customers; helping customers to commit to an exercise programme; and building customer relationships in today’s market. Participants will gain a wealth of ideas and knowledge to improve personal sales performance.

Who Will Benefit?

Anyone new to providing and selling solutions for customers – memberships, activities or programmes – as well as more experienced people who wish to refresh their basic skills.

Learning Outcomes

  • The professional salesperson: Skills & success behaviours
  • The customer-focused selling model and buying processes
  • How and why people buy
  • How to create a good first impression
  • Handling the telephone enquiry
  • Asking relevant questions
  • Engaging in solution conversations
  • Reducing objections
  • Touring skills: presenting tailored solutions for the customer
  • Presenting prices effectively & gaining the sale with confidence

Venue, Parking & Lunch

Venue - Nurturing Skills, Guardian Print Centre, Longbridge Road, Trafford Park M17 1SN
MAP - click here
Parking - is FREE! Ample spaces are available in a secure car park.
Lunch - is FREE! All the tea & coffee you can drink and a fresh lunch which includes salad, sandwiches, snacks, fruit and cake.

Terms & conditions

  • All bookings will be acknowledged by an invoice and bookings paid in advance of the course date.
  • Cancellations within 10 days of course dates cannot be refunded or credited.
  • Substitutions can be made at any time prior to start of course without penalty.

Book NOW

For more information and to make a booking click here & complete the contact form or alternatively you can speak to Lesley direct on +44 7815 800 939.

The Fitness Sale

Programme Aim

To enable participants to understand the sales process and principles involved in creating positive experiences for potential customers; helping customers to commit to an exercise programme; and building customer relationships in today’s market. Participants will gain a wealth of ideas and knowledge to improve personal sales performance.

Who Will Benefit?

Anyone new to providing and selling solutions for customers – memberships, activities or programmes – as well as more experienced people who wish to refresh their basic skills.

Learning Outcomes

  • The professional salesperson: Skills & success behaviours
  • The customer-focused selling model and buying processes
  • How and why people buy
  • How to create a good first impression
  • Handling the telephone enquiry
  • Asking relevant questions
  • Engaging in solution conversations
  • Reducing objections
  • Touring skills: presenting tailored solutions for the customer
  • Presenting prices effectively & gaining the sale with confidence

Venue, Parking & Lunch

Venue - Nurturing Skills, Guardian Print Centre, Longbridge Road, Trafford Park M17 1SN
MAP - click here
Parking - is FREE! Ample spaces are available in a secure car park.
Lunch - is FREE! All the tea & coffee you can drink and a fresh lunch which includes salad, sandwiches, snacks, fruit and cake.

Terms & conditions

  • All bookings will be acknowledged by an invoice and bookings paid in advance of the course date.
  • Cancellations within 10 days of course dates cannot be refunded or credited.
  • Substitutions can be made at any time prior to start of course without penalty.

Book NOW

For more information and to make a booking click here & complete the contact form or alternatively you can speak to Lesley direct on +44 7815 800 939.


Your knowledge, passion and expertise in helping us to find the right front of house staff has been invaluable. You have trained, inspired and developed our front of house staff to deliver exceptional service. How do we know this? Feedback about customer service from our tenants have improved and we will continue to work with you in the future. Thank you Nurturing Skills.

Rob Court, Training development for Guardian News and Media

Since the training has been delivered by Nurturing Skills we are monitoring sales and the process more closely. For example sales targets, enquiries to appointments, appointments to sales, and sales to referral are all monitored daily and as a result of the process we have increased.

  • Sales by 30%
  • Enquires to appointment by 70%
  • Appointment to sale by 55%
  • Point of sale referral by 45%

Barnsley Premier Leisure

For anyone looking to improve the sales performance, customer retention or customer service within their organisation, then there is no place better than to start with Lesley Aitken. Not only is she a charismatic trainer who is commercially astute but she quickly understands the needs of your business and puts them first before considering any monetary gain for her own organisation.

Trafford Community Leisure

Lesley Aitken is a very professional influential and highly passionate speaker. Highly interesting and motivational group coaching skills. Lesley has the ability to improve all major aspects of selling and the latest techniques to dramatically improve your business in just one day. An expert in her field and will get you and your colleagues the vital KPI's to improve your business.

General Manager at The Gym Group